Browsing Tag

mobile

Top Run Mobile 1.4.1 Update

Halloween update is back! Already out on Android; coming to iOS this week!

Android & iOS

  • Halloween update: themed city world and enemies.
  • Receive 2 skins for free (if you don’t have them already)!
  • Added support for ultra-long screens (with letterboxing)
  • Top Run can now run at 90 or 120 fps (or any other value, really)
  • Fixed a bug when Cybervaders score wouldn’t be saved
  • A ton of other under-the-hood improvements and bug fixes

Where does Top Run revenue come from?

Let’s talk a bit about mobile revenue distribution. Wonder on which platform Top Run performed better in terms of revenue?

This post is only about mobile version of Top Run, released on Android and iOS. It is a free-to-play game, so we have two sources of revenue here: ads and in-app purchases. We will not talk about absolute numbers, but percentage share of a platform.

First thing we need, is distribution of downloads between iOS and Android to put other numbers into some context. Top Run was downloaded 124,000+ times on Android and 93,000+ time on iOS. 215,000+ times in total.

Downloads Distribution

Profit Distribution (Including Ads)

This metric takes into consideration 30% (roughly) cut Apple and Google take from the IAP revenue. Does not include our local taxes.

In-App Purchases Revenue Distribution

This does not take into account Apple’s and Google’s cut or any additional taxes. Pure revenue.

Top 10 In-App Purchases

  1. Infinite Tokens (32% of all purchases)
  2. Full Game (low tier) (24% of all purchases)
  3. Remove Ads (15% of all purchases)
  4. Cybervaders Arcade
  5. Full Game (medium tier)
  6. Full Game (high tier)
  7. Evil Buddy Skin
  8. Pug Buddy Skin
  9. Robocorn Buddy Skin
  10. Anti-Banana Kevin Skin

This is multi-platform Top 10, includes both iOS and Android. Interesting difference between platforms here is that on iOS, Full Game (low tier) is the most popular purchase.

Another fun fact is that when we added the token system to Top Run, our intention was not to earn money on it – we simply wanted a way to limit playtime so that players’ didn’t get bored too quickly.

If you’re interested in some other metrics – send us a message, and we might be able to share them 🙂

Have an adopted animal? We have something for you!

We’ve had banners promoting dog adoption from the very beginning in Top Run. Today we’d like to expand on that and from now on we’ll be giving in-game Cybervaders arcade for free to anyone who’ll send us a photo of their adopted animal (not only dogs!)

Where?

In mobile version of Top Run, both Android and iOS. Cybervaders is already available to everyone in the console/PC version.

What do I need to do?

Not much!

  • Send us a photo of your adopted animal (dog, cat, cow, anyone!) on Twitter, Facebook, Instagram, Lena’s Instagram or just email it to us. We’d also appreciate a little backstory, but it’s absolutely not required.
  • Wait. We’ll get back to you with a code to Cybervaders!

Why do you do it?

Because why not? It may not boost animal adoption rates, but we’re glad to reward people who adopt animals in any way we can!

Top Run Mobile 1.4.0 Update

In this update we mostly bring some features from console/PC version to mobile and fix bugs.

Android & iOS

  • New intro cutscene
  • Subtitles are now localized
  • Lots of bug fixes

Android

  • The game now utilizes the whole screen space on screens with cutouts
  • Dropped support for Android versions lower than 5.1

iOS

  • Fixed an issue when a game would crash on attempt to share a screenshot